Effective Date: 12/31/2025
Choice Plus LLC (“Choice Plus,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard information obtained through our website and in connection with our inheritance research and heir location services.
1. Information We Collect
We may collect personal information that you voluntarily provide to us, including but not limited to:
- Name
- Email address
- Phone number
- Mailing address
- Information submitted through contact forms, correspondence, or inquiries
In connection with our unclaimed funds recovery services, we may also collect or process information such as:
- Family relationship information
- Genealogical data
- Public records (including probate filings, court records, property records, and vital records)
- Contact information obtained from lawful public or third-party sources
- Information necessary to verify identity or familial relationships
We may also automatically collect certain technical information when you visit our website, including IP address, browser type, operating system, pages viewed, and referring URLs.
2. Sources of Information
In addition to information you provide directly, we may obtain information from:
- Publicly available records
- Government agencies and courts
- Professional service providers (e.g., genealogists, investigators, or researchers)
- Third-party databases and data providers used for lawful research purposes
All information is obtained and used in accordance with applicable laws.
3. How We Use Your Information
We use collected information to:
- Conduct research and identify potential claimants/heirs
- Locate and contact individuals who may have a legal or beneficial interest in an estate or asset
- Verify identity and familial relationships
- Facilitate the recovery or administration of inheritances and related assets
- Respond to inquiries and communicate regarding our services
- Improve our website and operations
- Comply with legal, regulatory, and contractual obligations
- Protect against fraud, misuse, or unauthorized activity
Choice Plus does not sell personal information or any other data it collects.
4. Disclosure of Information
We may share personal information only as necessary and appropriate, including:
- With fund holders, attorneys, fiduciaries, courts, estate administrators, or other authorized parties involved in estate or inheritance matters
- With trusted service providers and professional partners who assist us in conducting research or providing services, subject to confidentiality obligations
- When required by law, court order, subpoena, or legal process
- To protect the rights, property, or safety of Choice Plus, our clients, heirs, or others
We do not disclose personal information for marketing purposes unrelated to our services.
5. Legal Basis for Processing (Where Applicable)
Information processed for unclaimed property research and claimant location purposes is handled based on one or more of the following lawful bases, as applicable:
- Performance of legitimate business and contractual services
- Compliance with legal obligations
- Legitimate interests in identifying claimants, administering estates, and preventing fraud
- Consent, where required by law
6. Cookies and Tracking Technologies
Our website may use cookies or similar technologies to enhance user experience and analyze site usage. You may manage cookie preferences through your browser settings; disabling cookies may affect site functionality.
7. Data Security
We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or destruction. While no system is completely secure, we strive to protect information in accordance with industry standards.
8. Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including the completion of inheritance research, resolution of estate matters, or compliance with legal requirements.
9. Your Privacy Rights
Depending on applicable law, you may have the right to:
- Request access to personal information we maintain about you
- Request correction of inaccurate information
- Request deletion of information, subject to legal and contractual obligations
- Object to or restrict certain processing activities
Requests may be submitted using the contact information below.
10. Third-Party Websites
Our website may contain links to third-party websites. Choice Plus is not responsible for the privacy practices or content of those websites.
11. Children’s Privacy
Our services and website are not directed to children under the age of 13, and we do not knowingly collect personal information from children.
12. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.
13. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact:
info@choiceplusllc.com